How You Can Stay on Top of the News
by Greg Valero, g.valero@elsevier.com
Whether it is new technology and business information, news about hot topics and issues, or just a quick snapshot of where we stand and where we're going as an industry, you can turn to the pages of Metal Finishing for answers. Our technical and management articles provide insight so critical for doing business at captive and job shops. But for some stories, waiting to get the word out once a month just doesn’t cut it. To be of most benefit to you, some stories deserve to hit your desk more frequently.
The latest market research indicates there is a strong demand for information on new developments impacting metal finishers. Our editorial staff surfs the Net daily for news, advice and data to keep you up to date about the general goings-on in the industry. This time-sensitive information can be packaged and delivered straight to your desktop, saving you time and energy from gathering this news from "googling."
You’ll find all of this and much more in Metal Finishing Weekly, a free electronic newsletter we launched a short time ago. By opting in, you will receive information every week on industry news, market data, job listings, and other developments in the metal finishing industry. We also include a sneak preview of upcoming articles in the next issue of the magazine.
You will no doubt find several articles interesting. Some will prove useful in helping you create your strategic plans for the future. Others will inform you about the latest developments that will affect the way you run your business—such as government actions, environmental legislation, workplace safety, and competitive pressures, just to name a few.
Registration is easy; simply visit our registration page, www.sparksdesigns.co.uk/elsevier/metalfinishing.asp. From there, it will only take you a few moments to sign up and your subscription begins immediately. Alternately, send an e-mail to Jason Awerdick, our publishing assistant, at j.awerdick@elsevier.com, and tell him that you want to get on the mailing list.
Finally, if you're looking for a little incentive to sign up, we have that also. If you register to receive Metal Finishing Weekly any time between June 1 and July 1, you will be automatically entered in a drawing to win one of five prizes. One lucky winner will receive an Apple iPod while four others will receive an autographed copy of Nasser Kanani's new book, "Electroplating: Basic Principles, Processes and Practice" published by our parent company, Elsevier. It's a terrific read and jam packed with important information that can help improve electroplating operations and well worth the effort required to get signed up for the newsletter.
During a time of industry change as profound as the one we're going through right now, nothing short of the industry's best will provide you with the business intelligence you need to compete in today's challenging marketplace. When you finish checking out Metal Finishing Weekly, I'm confident you will find it will provide you with meaningful information you won’t find anywhere else.
