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Graco Launches New Website

Redesign improves functionality as well as accessibility on a global level.

Graco, Inc., a global manufacturer of fluid-handling equipment, has announced the launch of a new and much anticipated website. According to Pat McHale, Graco CEO and president, the new design will better meet the needs of Graco customers and website visitors by making the site more functional, intuitive and appealing.

The new site is being launched for North, Central and South America, and it includes: a corporate overview; investor relations and employment information; detailed product marketing and support information; resources such as manuals, case studies, videos and downloadable photographs and a map-based distributor locator.

Enhancements to the website include:
 

  • Clean, fresh look with easy-to-navigate layout 
  • Multiple methods for end users to browse or search for product
  • Current and relevant content organized by country and language
  • Press room functionality with searchable, downloadable images for the press and Graco distributors
  • Map-based distributor locator, making it easier for end users to find Graco distributors

"I'm proud to unveil Graco’s new website," McHale said. "Our goal was to create a site that’s more global, accessible and easy to use. I think the new graco.com truly reflects Graco’s reputation for outstanding products and quality.”

Launching the new graco.com in the Americas is just the first phase of this project; phase two includes the launch of the website around the world with more than 20 additional languages later this year. Translations for the website will be completed over the coming weeks in French, Spanish and Portuguese to provide complete content for Graco’s North, Central and South American audiences.

ABOUT GRACO

Graco, Inc. supplies technology and expertise for the management of fluids in both industrial and commercial applications. It designs, manufactures and markets systems and equipment to move, measure, control, dispense and spray fluid materials. A recognized leader in its specialties, Minneapolis-based Graco serves customers around the world in the manufacturing, processing, and construction and maintenance industries. For additional information about Graco Inc., please visit us at www.graco.com.

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Coating Systems & Equipment  •  Industry Trends & Happenings

 

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